MacUpdate is the best way to discover Free Mac Software. Download, install, or update Mac Apps, read user reviews or submit your own. Dec 19, 2018.
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Download website | |
Owner | Clario Tech Limited |
---|---|
URL | macupdate.com |
Alexa rank | 5,685 (October 2015)[1] |
Commercial | Yes |
Registration | Optional |
Launched | 1997 |
MacUpdate is an Apple Macintosh (desktop) app/software download website, which was started in the late-1990s. MacUpdate has been featured in several magazines and newspapers including The New York Times, USA Today, Detroit News & Free Press, The Philadelphia Inquirer, Macworld, and MacLife.
![Macupdate Promo Macupdate Promo](/uploads/1/2/6/2/126258906/968740281.jpg)
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Website[edit]
According to Inc. Magazine in 2009, MacUpdate (est. 2006) was the 114th fastest growing privately owned company in the USA. Inc magazine also listed it as the fastest growing company in Michigan and the fifth-fastest growing retail company in the United States. In 2010, the last year that data is publicly available for MacUpdate on that site, INC. Magazine had Macupdate listed as the 233rd.[2]
MacUpdate is updated daily, listing the newest updates and releases of Macintosh software for the Mac OS Xoperating systems. It does not list Microsoft Windows or Linux software, although it does list some software that has been ported from Linux and requires Apple's X11 environment.
The website is free to use with or without signup. A membership service is also available that offers users expanded services such as email notifications, watch lists, daily email newsletters, and the ability to rate and review software, and discounts on software sales through their MacUpdate Promo website.[3]
In 2007, MacUpdate launched the MacUpdate Promo website, which offers a Macintosh application (or bundle of applications) at a discount. MacUpdate Promo also sells software bundles three or four times a year, which include up to 10 or more Mac applications, usually at around 90% off normal price.
MacUpdate Desktop[edit]
In July 2014 MacUpdate launched a new version of its MacUpdate Desktop application (Version 6) which enables members to automatically update any Macintosh-compatible software on their computer that is also tracked by MacUpdate. Programs not tracked by the MacUpdate website are not able to be updated. Version 6 of the software, however, has attracted complaint from customers regarding its efficacy and reliability.[4]
In addition, programs purchased through the Apple Store are, for the average user, incompatible with MacUpdate Desktop updates unless the program defaults to the Apple Store.
Nevertheless, MacUpdate has experienced a more than 50% rise in its Alexa Traffic rating [1] since its new partnership with AdRoll, a retargeting advertisement company, and the deployment of Version 6 of its MacUpdate Desktop application.
MacUpdate Desktop was a freemium app, giving users up to 5 free updates per month at no charge. Users requiring unlimited updates can do so at a further annual cost. MacUpdate also provides another paid membership option, which it calls promo membership, which provides unlimited Desktop downloads as well as additional promotional bundle incentives.
Starting with version 6.1.7 MacUpdate Desktop will not let users see updates or give you 5 free updates. They now have to pay $20 for a six month membership.
Categories[edit]
Software on MacUpdate is organized into 10 categories, each with additional sub-categories:
- Business
- Dashboard
- Development
- Drivers
- Education
- Games
- Home & Personal
- Internet
- Multimedia & Design
- Utilities
Additionally, software may be filtered by license:
- Free
- Shareware
- Demo
- Updater
- Commercial
References[edit]
- ^ ab'Macupdate.com Site Info'. Alexa Internet. Retrieved October 7, 2015.
- ^'MacUpdate'. Inc. 500.[dead link]
- ^Thompson, Sebastian (June 3, 2008). 'Macupdate.com – Apple Macintosh Software & Downloads'. Retrieved October 7, 2015.
- ^'MacUpdate Desktop 6'. August 19, 2015. Retrieved October 7, 2015.
External links[edit]
Retrieved from 'https://en.wikipedia.org/w/index.php?title=MacUpdate&oldid=970409576'
Once your app is listed on MacUpdate and you have a live Enhanced Product Page, it can now be considered for MacUpdate Promo and for Enhanced Product Page Discounts.
MacUpdate Promo Overview
Promo is our flagship partnership and marketing tool for Mac developers. Each day we feature one discounted app to our community of over a million users. The promotion of this app discount includes a custom email feature sent to over 20k subscribers, a direct link in the header across MacUpdate.com, placement on the MacUpdate homepage Promo Spotlight sidebar and inclusion in our weekly Promo overview email.
Macupdate Promo
With no up front cost, this is the best way to create awareness of your app, increase community feedback on your MacUpdate product page and most importantly, drive revenue.
You can find today's promo at deals.macupdate.com and a list of all active promo on the MacUpdate homepage right sidebar.
MacUpdate Promo Requirements Guidelines
Macupdate Promo Bundle
Although these rules aren't hard and fast we do have a few guidelines for being included in MacUpdate Promo:
- Price - Apps price at or over $20 are best at driving significant revenue numbers
- Popularity - We look to apps with high downloads and good reviews from the MacUpdate Community
- Broad Appeal - We like to feature apps that the majority of our community could use and find value in
- Recent Updates - Apps that have been updated recently perform best
- Enhanced Product Page - All app titles must have their EPP live before the start of their Promo
MacUpdate Promo Terms and Conditions
Be sure to read our full terms and conditions. Have additional questions? Let us know by emailing [email protected].
Enhanced Product Page Overview
Apps not eligible for MacUpdate Promo are welcome to offer discounts through their Enhanced Product Page.
Enhanced Product Page Discounts Requirements Guidelines
- Price - Discount price must be at or above $1
- Timing - Discount request should be submitted 1 week before requested live date
- Duration - All discounts should remain live for 2 weeks
Enhanced Product Page Discount Terms and Conditions
Macupdate Promo
Want to get your discount live? Email your MacUpdate app listing, discount and live dates to [email protected].